Despite everything you’ve been told, there IS a guarantee in network marketing: everything duplicates.
Yeah, yeah, I know you’ve been told (by everyone, including me) that you need to WORK for duplication to take place. That’s wrong. I was wrong. No matter what…
Duplication is guaranteed in your business.
But here’s the rub: while it’s true that good stuff duplicates, so does bad stuff.
And bad stuff duplicates hard and fast.
Here are just a few of the mistakes I’ve inadvertently taught my downline when they first were merely prospects:
You know what that is, right? It’s when a prospect asks for a proverbial glass of water and we turn on the firehose, spewing massive amounts of detailed information that, at best, goes over their head, and at worst, overwhelms them.
By fire-hosing the prospect, we teach them to over-talk and under-listen. So that’s exactly what they’ll do when they start talking to their own prospects.
Instead, ask questions. Then ask more. Do more listening, and less talking.
Yesssss. My first MLM mis-step. Ah, how sweet it was to spend hours upon hours thickening up that useless waste of three-prong nonsense. But it was so much easier than picking up the phone. Sound familiar?
The longer you spend contemplating the business instead of sharing it, the more time you’re going to waste. And worse, if you have that thick binder of collected info on everything from the products to the comp plan, you’re going to show it to people. BAM! You’ve just paved the path for procrastination duplication.
Instead, jump right in and show others how to do the same.
The more I fall in love with products, the more I want to heal the world. As my mom would say, “Bless her heart!” Don’t get me wrong — there’s nothing wrong with wanting to help sick people get better (so long as you aren’t playing doctor and dispensing medical advice). But it does get tricky when you add hours of pick-a-product research every time a prospect complains of foot/back/head/knee swelling/pain/discomfort/damage.
This is the most dangerous duplication, because once you paint yourself as a researcher, not only will your prospects ask you about every minor physical issue, but your distributors will do the same for all of their prospects and their distributors’ prospects.
Before you know it, you’re a full-time researcher and there’s no time for networking. You’ve also made your business focus one of products rather than opportunity. Uh oh.
Instead, treat your business like a game of chess: you make a move, then your prospect makes a move. You don’t move again until they do. You know why? Because most times, they won’t.
You read that right. You will lose prospects if you take this approach. But you know what? You would have lost them anyway — but you would have lost them after spending hours of your valuable time trying to help them. The bottom line is if they aren’t willing to partner WITH you to improve their health, they certainly won’t bother paying for supplements or committing to taking them regularly.
So the next time someone asks for help with their health, have them fill out Doc Wallach’s health questionnaire self-assessment. Then help them make the best decision and get them enrolled.
Duplicate with Caution
The point is that what you do WILL duplicate. So when your upline cautions you to “follow the system” and you’re more interested in Fleetwood Macking it (You can go your own wayyyyyyyyyyyyy… go your own way-ay-ay), RESIST THE URGE and listen to your sponsor. Everything will duplicate. Just make sure you’re duplicating the right behaviors.